NFL legend Brett Favre is warning about the dangers of distracted driving in a new PSA featured on the airwaves in Denver. Favre teamed up with the Property Casualty Insurers Association of America (PCI) and Colorado Farm Bureau Insurance to encourage the public to put the phone down and focus on the road.
Take it from Brett
“As a quarterback in the NFL, if I didn’t stay focused, I ended up on my back or worse. Even the smallest distraction could make a good play or offensive drive come to an end,” Favre said in the PSA. “When you’re in a car, the smallest distraction could end much more than a drive, it could end someone’s life. Just like I refused to lose on the field, I refuse to lose someone I love to distracted driving, and you should too.”
Distracted Driving Accidents are on the Rise
Our roads are becoming increasingly dangerous, and distracted driving is thought to be one of the leading causes for that. The National Safety Council estimates that more than 40,000 people across the country died in motor vehicle crashes for a second consecutive year in 2017. According to the Colorado Department of Transportation, distracted drivers are responsible for 40 crashes each day in Colorado.
Make a Commitment to Safe Driving
“Putting down our phones and staying focused on the road can prevent accidents. We need to commit to doing that. We need to urge our loved ones to do the same,” said Rick Bender, Director of Marketing for Colorado Farm Bureau Insurance.
“It’s not just talking and texting that are diverting our attention anymore; increasingly, drivers are surfing the web, engaging on social media, and using apps. Amazingly, YouTube is one of the top 10 apps that people are using while driving, according to TrueMotion, a technology company that tracks driving habits. Pedestrians and bicyclists also are increasingly distracted by smartphones, putting everyone on the road in greater danger,” said Kelly Campbell, Vice President of state government relations.
Stay safe on the road by staying focused! Keep yourself protected with an auto insurance policy from Colorado Farm Bureau Insurance. Learn more about the coverage we offer by finding a local agent.